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News & views

Not drowning in sewage but waving goodbye

[6 Sept 2013] A large United Utilities sign posted near roadworks in Oldham declares:

‘Building better sewers to help wave goodbye to flooding.’

I know this is funny, and it gets funnier every time I read it, but I’m not sure why. Rhetoricians, please explain.

BusAdverts on London buses posted by the website cargiant.co.uk are amusing for a different reason, namely a particularly gross misuse of the apostrophe (see picture).

Feel free to send us your amusing, confusing or irritating examples of signs. We like ’em. [MC]




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