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Communicating with older people – new book available
Our culture often undervalues older people, which is reflected in the sometimes low standard of written communications aimed at this group. Yet older people account for a large – and growing – part of the UK population. In the past, we would refer to ‘the older generation’, but it is common for there now to be two – or even three – generations aged 60-plus. And there is likely to be a big difference in the life experiences of people in their 60s, 80s and 100s – sometimes referred to as the ‘young old’, ‘middle-aged old’ and ‘old old’. So how can we communicate effectively with them all?
In Communicating with Older People, Sarah Carr examines what authors should think about when writing for readers aged 60-plus. With the emphasis on using plain English, her book includes guidelines on inclusive writing. Areas covered include purpose, content and structure; style and grammar; layout and design; and checking the level of difficulty of text.
The book is available as a PDF on free download from us. Printed copies are also available on special order – please ask us for a quotation for print runs of more than 50 copies.
Click here to download the book. (0.6MB)